OUR TEAM

We help visionary leaders and strategic HR/OD professionals accelerate growth by implementing Talent Planning to solve their people issues.

(Click on any team member to learn more)

Steve Van Remortel Profile Picture

Steve Van Remortel
Chief Strategist and Talent Advisor

Cindy LaLuzerne
Client Success Manager

Mark S. Zelinski
Strategy and Talent Advisor

Jordan Ogren
Marketing Specialist

Lisa Van Remortel
Training and Event Manager

Mitch Van Remortel
Digital Project Manager

Steve Van Remortel Profile Picture

Education

🍦Bachelor’s Degree in Business

– Major: Marketing

– Minor: Organizational Communications

🍦Masters of Business Administration

– Concentration: Strategic Management

Certifications

🍦Certified Professional Behavioral Analyst in Four Behavioral Sciences

– DISC

– Driving Forces/Motivators

– Soft Skills Indicator

– Emotional Intelligence

Experience

🍦10 years of advancement in sales and sales management

– Branded food products manufacturer

– Private label food/dairy manufacturer

– Salt Lake City, Detroit, New York and Green Bay

🍦Adjunct Professor, Moravian College – Management and Organizational Theory

🍦Led turnaround of food manufacturing company from $5 to $30 million in 5 years

🍦Serve on multiple community and company Board of Directors

🍦Founded Stop The Vanilla in 2000 as Chief Strategist & Talent Advisor

– Completed Strategy & Talent Planning Processes in over 300+ industries

– Completed hundreds of leadership development processes and coached thousands of leaders and teams.

– Delivered hundreds of workshops and keynotes on how to achieve your business, career and life goals with the right strategy and the right talent

– Authored and published Stop Selling Vanilla Ice Cream in 2012

– Authored and will publish Stop The Vanilla in your Career and Life in 2020

Steve Van Remortel
Chief Strategist and Talent Advisor

1. How does my role enable people to achieve their business, career, and life goals with the right plan and right talent?

To ensure our clients have the right plan and right talent to achieve what they want.

2. Do’s and don’ts of communicating most effectively with me?

Do’s:

  • Be proactive in setting up time to meet
  • Be efficient
  • Bring recommendations
  • Get done what you commit too

Don’ts:

  • Be tangential
  • Create drama/politics
  • Talk about things that are off topic
  • Leave topics or action open ended

3. What’s one thing I’ve learned about myself through the behavioral science assessments?

The importance of emotional intelligence especially with my behavioral style.

4. What’s one recommendation I would give every leader/person?

Become a Shepherd of the Talent at work and at home. Own your responsibility to bring out the best In others by developing those you are responsible for. Professional and personal success of those closest to you Is the greatest reward.

5. What do I love most about working at Stop The Vanilla?

The opportunity to change people’s lives every day and help them accomplish their goals.

6. Current leadership development priorities?

  • Increase emotional intelligence, especially with others
  • Live by this truth: That making statements creates judgment, asking questions creates opportunity.
  • Better work life balance

7. Favorite ice cream flavor?

Chocolate chip cookie dough

Cindy LaLuzerne
Client Success Manager

1. How does my role enable people to achieve their business, career, and life goals with the right plan and right talent?

At Stop The Vanilla, we want people to think of us when they have issues/challenges they are facing. One of the things I love about my role is that I feel like a silent member of your team. With my Altruistic motivator, helping others is in my DNA. I am reliable, available, and responsive to our client needs.

2. Do’s and don’ts of communicating most effectively with me?

Do’s:

  • Allow me to ask questions
  • Give me time to process big decisions

Don’ts:

  • Tell me I can’t
  • Manipulate me – I have an opinion, but I won’t fight back
  • Take my sarcasm personal – It’s all in good fun

3. What’s one thing I’ve learned about myself through the behavioral science assessments?

The importance of challenging myself to continually be better. No matter how far along we are in our career, we are never done growing and learning. It’s part of my development every year. Understanding behavioral science not only helps me in my professional life, but it has improved the overall relationships in my personal life as well, which makes for a healthier me!

4. What’s one recommendation I would give every leader/person?

Care for and understand your team and teammates. People will walk on glass for a good leader with a vision and a plan to get there with others. Together you will do great things!

5. What do I love most about working at Stop The Vanilla?

I love the opportunity I get every day to grow in my understanding of others and myself. I get much satisfaction out of serving our clients and providing them with resources to help them accomplish their goals.

6. Current leadership development priorities?

  • Be a Shepherd of the Talent to those in my life
  • Be a contributing member of the Stop The Vanilla leadership team
  • Stay disciplined to our systems/processes

7. Favorite ice cream flavor?

Mint chocolate chip — no joke!

Education

🍦Bachelor’s Degree in Business

– Majors: Economics, Business Administration

🍦Masters of Business Administration

– Concentrations: General Management, Marketing

🍦Executive Graduate Programs: University of Michigan, Northwestern University, University of Wisconsin

Certifications

🍦Certified Professional Behavioral Analyst in Four Behavioral Sciences

– DISC

– Driving Forces/Motivators

– Soft Skills Indicator

– Emotional Intelligence

Experience

🍦40 years of real world, practical experience in several industries and with broad functional duties:

– Sales, Marketing, Product Management, Business Management, Product Development; Quality Systems for two large packaging organizations

– Plant Management, Operations Management, General Management for a large paper and converting organization

– President/Co-Owner of a profitable Benefits Administration firm

🍦Served on numerous industry Associations and Boards of Directors

Mark S. Zelinski
Strategy and Talent Advisor

1. How does my role enable people to achieve their business, career, and life goals with the right plan and right talent?

As a member of the Stop The Vanilla team and as a strategy and talent advisor and coach, I bring over 40 years of real-world, practical experience in several industries and with broad functional responsibilities. Utilizing the “Stop the Vanilla” processes, I will provide insight and knowledge to help your business and improve profitability while guiding your management team to a higher level of performance.

2. Do’s and don’ts of communicating most effectively with me?

Do’s:

  • Be prepared and have facts
  • Listen and stick to business if it is clear there is work to be done

Don’ts:

  • Don’t waste time

3. What’s one thing I’ve learned about myself through the behavioral science assessments?

All of us have a very “individual” behavior style, unique to us and with both strengths and weaknesses. We all need to own our style and work to minimize our weaknesses. And it takes a certain amount of Emotional Intelligence, especially “self-awareness” to understand and have the willingness to improve oneself. I am an ongoing work-in-progress.

4. What’s one recommendation I would give every leader/person?

Do not take planning and development for granted. Know that no matter how well you or your company are doing, there is always room for improvement and growth. And if you are not using “Behavioral Science” as a part of your Team and Personnel Improvement Program, you are missing out on valuable insight into yourself and your key employees.

5. What do I love most about working at Stop The Vanilla?

At this stage of my career, I simply enjoy helping individuals grow and thrive both inside and outside the walls of their company. It’s about helping people that truly want to help themselves and grow as individuals.

6. Current leadership development priorities?

My personal development priorities have not changed. My “style” is one that tends to be aggressive, results-focused, and detail-oriented. I must continually work to listen well and have patience when working with a team.

7. Favorite ice cream flavor?

Chocolate chip

Education

🍦Associate Degree in Liberal Arts

🍦Associate Degree in Digital Media Technology

🍦Bachelor’s Degree in Business Administration with an Emphasis in Marketing

Certifications

🍦Certified Professional Behavioral Analyst (CPBA) in four behavioral sciences

– DISC

– Driving Forces

– Soft Skills Indicator

– Emotional Intelligence

🍦Content Marketing Certification from HubSpot Academy

🍦Email Marketing Certification from HubSpot Academy

🍦Inbound Certification from HubSpot Academy

Experience

🍦Helped build out a brand new website (the one you’re currently on!)

🍦Launched a podcast that now has over 1,000 downloads (Subscribe here!)

🍦Helped implement the Weekly Scoop

– A weekly email we send out with tips and practical advice, sign up here!

Jordan Ogren
Marketing Specialist

1. How does my role enable people to achieve their business, career, and life goals with the right plan and right talent?

By creating and packaging our content in an easily consumable format to help leaders achieve their business, career, and life goals.

2. Do’s and don’ts of communicating most effectively with me?

Do’s:

  • Leave time for relating and socializing
  • Read my body language for approval or disapproval
  • Ask a lot of questions

Don’ts:

  • Be curt, cold or tight-lipped
  • Leave decisions hanging in the air
  • Ramble on

3. What’s one thing I’ve learned about myself through the behavioral science assessments?

That I am a very people orientated person and that I also love to talk. This has allowed me to become aware of how I dominate conversations and helps me ask more questions instead of talk so much.

4. What’s one recommendation I would give every leader/person?

Seek self-discovery at all costs. “Only when we’re brave enough to explore the darkness will we discover the infinite power of our light.” Dig deep and ask the tough questions to deepen your self-awareness.

5. What do I love most about working at Stop The Vanilla?

That we are helping and enabling people to live richer lives and achieve greater success in their business.

6. Current leadership development priorities?

  • Grow my emotional intelligence
  • Become a better writer and content creator
  • Grow my selling acumen

7. Favorite ice cream flavor?

Blue moon

Lisa Van Remortel
Training and Event Manager

1. How does my role enable people to achieve their business, career, and life goals with the right plan and right talent?

To create, develop and manage Interactive events that provide the attendees the knowledge and tools to achieve their goals.

2. Do’s and don’ts of communicating most effectively with me?

Do’s:

  • Get right to the point
  • Leave some time to socialize

Don’ts:

  • Get distracted during our conversation
  • Go down rabbit trails

3. What’s one thing I’ve learned about myself through the behavioral science assessments?

That I have to prioritize things.

4. What’s one recommendation I would give every leader/person?

Be a servant.

5. What do I love most about working at Stop The Vanilla?

I love creating great events.

6. Current leadership development priorities?

  • Increase self-awareness
  • Increase emotional intelligence/not jump to judgement

7. Favorite ice cream flavor?

Peppermint

Mitch Van Remortel
Digital Project Manager

1. How does my role enable people to achieve their business, career, and life goals with the right plan and right talent?

My role allows me to get great content into people’s hands to implement into their business and life.

2. Do’s and don’ts of communicating most effectively with me?

Do’s:

  • Build rapport/trust with me to make the conversation feel more casual
  • Give immediate feedback/constructive criticism

Don’ts:

  • Overreact or lose temper too quickly
  • Ask for my opinion and then disregard it

3. What’s one thing I’ve learned about myself through the behavioral science assessments?

Understand how to own and leverage my own emotional Intelligence and how it can affect my and others work.

4. What’s one recommendation I would give every leader/person?

Don’t be afraid to ask questions. Questions can lead to breakthroughs for teams and Individuals

5. What do I love most about working at Stop The Vanilla?

Anyone that wants to change their life is able to do so with some direction and hard work.

6. Current leadership development priorities?

  • Leveraging other person’s strengths effectively in their tasks

7. Favorite ice cream flavor?

Blue moon

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